Pinterest Introduces New Way to Share Boards on Social Media

| Updated on 28 June 2024

Pinterest is introducing a new way to share pinboards to different social media platforms. With this new change, it will be easier for you to share your Pinterest collections across social apps. 

As shown in the above example, Pinterest provides improved board sharing. This is a more visually appealing way to promote your Pin collections within other platforms and formats. 

The process of sharing the Pin collection is pretty simple. Go to a public board that you want to share, tap on the Share button from the top right corner, and then select a template for your board to be displayed. After that, you can share that board as a story or a video animation. 

As you can see from the image, it will also include a “Curated on Pinterest” tag, a watermark of sorts. This may not be a good option for users as it can harm them when sharing it on other social media platforms. 

Pinterest is hoping that this would appeal to the younger audience. 

“Pinterest users view their boards as personal sanctuaries for dreaming up their world and showcasing their unique personalities and aesthetics. For Gen Z users, Pinterest isn’t just a platform, it serves as a space for self-discovery and expression, where they shape their identities on their own terms, free from external pressures. This connection to introspection has fueled a growth in the number of boards created by Gen Z users since last year, outpacing other generations.”

They are looking to tap into the untapped potential of a younger audience. So, if you are new to the app, it’s worth trying out. 

The new board sharing is now live for all Pinterest users.

Gaurav Pal

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